With its dust sheets confined to the cleaning cupboard, As One emerges from its own obscurity with a bang, as it announces and exciting new chapter in its history, this clubbing combo caterpillar bursting out as a butterfly with its own Festival, we reporting in brief on the first announcement and ticket release.
Billed as “…London’s biggest gay gathering…”, just as we were about to write off As One as another amazing accomplishment on the capitals clubbing circuit no more, the news hits our desks that the team behind this colossal clubbing combo, have consigned it’s dust sheets to the cleaning cupboard, As One emerging from its own obscurity with a bang. Indeed, not only is it moving from inside to out, As One will be showcasing some huge artists & performing artists on the scene, as well as pulling in some true clubbing brand giants from both home and away.
So what do we know so far?, well a little bit and a lot really, as the plan to transform this clubbing caterpillar into the butterfly that will become an open air festival has been in the planning for a while, although kept very much under those dust sheet wraps. However, following the first reveal back at the beginning of the month, some of the detail is now dripping through, the first and most important announcement is that As One “In the Park” will take place on Bank Holiday Sunday 26th may at Victoria Park in east London, the location famed for bringing us huge happening Lovebox (among others), As One not quite of the scale of its counterpart, but sure to make a spring splash from 12 noon till 10.30 p.m. on 26th May.
Plus, the team behind this huge outdoor As One outing have also confirmed the first of many performing artists that will take to the main stage, Rita Ora, the 2012 pop sensation of Britain, whose debut album, “Ora”, zoomed straight t the UK number one spot, also spawning three singles, “Hot Right Now”, How Do We Party” and “R.I.P.”. Add to that a current UK tour and no less than three 2013 Brit Award nominations and she is very much a draw & coup for As One “In The Park”, while the team have also released details of the clubbing brands that will host the various dance arena’s around Victoria Park, London based Beyond, Orange, Deelooded & Salvation flying the home flag, while the international influence will come from Matinee “Revolution”, WE Party, The Week & the massive Circuit Festival. Plus, with support already in from Soho venues Comptons, Ku Bar, The Shadow Lounge, Rupert St. and businesses FindHRR, Prowler, Boyz, G3, the festival is already gathering promotional pace.
But the other piece in our news nibble jigsaw is the release of the first batch of tickets, super early bird options priced at £35 available online at http://ticketweb.co.uk/event/as-one-tickets/40035, while the VIP package looks quite impressive as it offers fast track entry, a complimentary glass of bubbly, exclusive entry to the Shadow Lounge VIP village behind the main stage, VIP toilets, VIP bars stocked with only premium spirits & other drinks, while even table service is on offer to make your whole experience enthralling. However, they do come at a price, a hefty £75, but given what they offer, it does actually seem good value for money and, from our experience of Lovebox, and those VIP toilets are worth their weight in gold. And with more acts to be announced next week, we reckon you should grab one of those super early bird tickets now, more information available by e-mailing the As One “In The Park” team at info@asoneinthepark.co.uk or b following their website at http://asoneinthepark.co.uk, while you can also keep track of announcements as they hit by both liking & following their Facebook page at https://facebook.com/AsOneInThePark.
So setting its stool on a bank holiday weekend in May, as well as choosing a location renowned for holding park festivals, the future is definitely looking bright for the butterfly hat has become As One In the Park and we can’t wait to share further news as it reaches us and the date gets ever closer. (DISCO MATT)